The world is constantly evolving and the internet is too. Gone are the days when real estate agents depended solely on newspaper ads and one-on-one meetings to close clients. In today’s digital era we live in, digital marketing is crucial for real estate agents. A study by The Close recently revealed that approximately 44% of agents in the real estate business gained at least a new client in 2020 using social media. Also, 82% of agents chose to focus more on their social media marketing efforts than email marketing.
Here are some books to help realtors create a top-notch social media presence for their agencies.
365 days of Social Posts For Real Estate Agents by Brendan Cox is a book that offers “never ending ideas” to real estate agents who are constantly in need of creative and engaging content to post on social media. The book offers a years worth of unique content ideas that will help grow and establish your personal real estate brand on social media.
The Million Dollar Listing Social Media by Sebastian Acosta is a book that offers techniques that help real estate businesses grow exponentially. The guide is a sure way for real estate agents to effectively navigate social media platforms without hitches. Acosta outlines a comprehensive manual for beginners in the real estate business on ways to succeed in the digital marketing arena.
Social media for realtors by Michael Smythe is a sure guide to help real estate agents dominate the market. The book offers powerful thought-provoking methods for real estate businesses to run successful social media marketing videos that require little or no tech skills. Beginners can key into Sebastian’s book to obtain insightful primers on ways to come up with creative videos to obtain clients for their real estate businesses.